Designed around an experimental consumer laboratory and collaborative spaces, the Roquette Beauté Expertise Center will support customers and partners to better address the plant-based cosmetics market challenges.
La Madeleine (France), October 7, 2020 – Roquette, a global leader in plant-based ingredients for food, nutrition and health markets, announced today the opening of its first expertise center to support and boost innovation and cooperation in the field of cosmetics. This unique site is an important milestone in Roquette Beauté’s development strategy and willingness to be recognized as the B2B expert in plant-based ingredients for cosmetics for the years to come.
The Roquette Beauté Expertise Center will start operating in November and is located in La Plaine-Saint-Denis, in the Paris region (France), a strategic venue easily accessible for worldwide customers and partners and close to the heart of beauty’s heritage.
Designed to encourage co-creation, experts’ collaboration and knowledge sharing, this first Expertise Center offers Roquette Beauté’s scientific teams and customers, collaborative spaces in a pleasant, high-quality working environment. The facility extends over 600 square meters and integrates state-of-the-art equipment, an application laboratory, a testing center with a dedicated area for sensorial analysis where lab results and prototypes can be evaluated by different panels of consumers, an auditorium for interactive and creative thinking, an R&D laboratory and offices for the Roquette Beauté staff.
The new Roquette Beauté Expertise Center is also equipped with cutting-edge digital technologies such as 360° laboratory cameras to formulate live with Beauté by Roquette® ingredients and online with formulator teams at the other side of the world. As part of the “phygital” strategy, combining physical assets and digital technologies, these news premises will definitively accelerate worldwide exchanges and innovation.
“We are very excited to open and to soon welcome our customers and partners in our first Expertise Center. Working together in an inspiring and innovative space will enable us to meet the complex and versatile demands of consumers” declared Bénédicte Courel, General Manager of the Cosmetics Business at Roquette. “Only two years after its successful launch, Roquette Beauté has expanded its footprint, with a presence in Europe, North America and Asia, and developed already 20 brand new plant-based ingredients. This new milestone is key to continue to reinforce our collaboration with our customers and partners and to address the increasing consumers demand for innovative, high performing and natural-based formulations”.
To learn more about Roquette Beauté, please visit our website and our Linkedin page!
Media contactsRoquette Corporate - Carole Petitjean, [email protected]
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